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SEO Packages

SEO packages are generally designed to make the process of decision-making easier for clients. They provide a simple way for shoppers to compare package offerings to one another, by breaking down SEO services into several categories. However, in some instances this is not the ideal way of approaching search engine optimization; for an SEO campaign to be successful, it requires a level of customization even with prepackaged offerings.

To start the process, please select one of the package options which you feel is the right SEO campaign for your business. If necessary, we will make alternate suggestions once we have had a chance to review your website and find out more about your goals.

Basic SEO$179/moNo Start-up FeeLocal SEO$300/moStarting FromNational SEO$750/moStarting FromSEO Audit$2,500Starting From

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Basic SEO Package

Recommended for individuals or businesses just starting out
The Basic SEO Package is designed to offer individuals and businesses with a small budget to start basic search engine optimization without making a large investment. This particular package is designed for low competition keywords, and would not be a good fit for competitive categories or websites targeting large metropolitan areas.

The Basic SEO Package Includes

  • 5 Keyword Optimization

    On-page content optimization for 5 keywords preapproved by client

  • Up to 3 pages

    Depending on the website up to 3 pages of your website will be optimized

  • Title tag optimization

    Optimization of title tags for each of the optimized pages

  • Meta description optimization

    Meta description optimization for improved click-through rates

  • Keyword research

    Extensive keyword research to determine & recommend the most relevant keywords

  • Content writing

    Content writing to improve the on-page optimization of selected keywords

  • Content Optimization

    Utilization of existing textual content to optimize for relevant keywords

  • Heading Optimization

    Creation and optimization of heading tags to target campaign keywords

  • Internal linking optimization

    Development and improvement of internal linking structure

  • Baseline ranking report

    Pre-optimization ranking report to determine the baseline rankings

  • Monthly ranking report

    Ongoing ranking report generation to track the improvements over time

  • Initial backlink analysis

    Link profile analysis to uncover link development opportunities

$179/mo Secure checkout for your monthly subscription. Click to sign up Now!

Local SEO Packages

Recommended for businesses serving clients within fifty miles of their business location(s)
Local SEO packages are inexpensive options which try to provide a one-size-fits-all for every small local business; however, due to the limiations of this approach, and the lack of customization, the money saved with these type of package pricing options leads to less-than-ideal results. The below examples are typical packages you might encounter on many SEO company sites offering such packages.

Local Essential

  • 1 Location
  • Up to 10 Keywords
  • Up to 5 Web Pages

Local Advanced

  • Up to 3 Locations
  • Up to 25 Keywords
  • Up to 10 Web Pages

Local Premium

  • Up to 5 Locations
  • Up to 50 Keywords
  • Up to 15 Web Pages
  • Advanced On-Page Optimization

All Local SEO Packages Include

Link Development

Every SEO campaign can benefit from search engine friendly link development; however, the link-work must be based on proper preparation in the form of linkable (useful) content available for linking.

Ranking Reports

After a keyword list has been established and approved by the client, we will generate a baseline ranking report to determine our starting point. This ranking report will be followed by monthly or quarterly reports to track the progress of the SEO campaign.

Content Writing

Content writing is an important component of a local SEO campaign as the process of rewriting of existing content, as well as the generation of new content (and pages) will help search engines better understand the relevance of a website to given list of keywords.

Local Business Listing

Whether a business has a single location or multiple, our local SEO campaigns include the creation/optimization of local business listings on services such as Google My Business, Apple Maps, and Facebook.

Google Analytics Installation

In order to track the traffic generated by SEO activities, and help optimize conversions over time, we will install Google Analytics on your website to facilitate this portion of the campaign.

Competitive Analysis

Every business has competition, so we will work with you to identify and study the toughest competitors and develop an SEO action-plan to create a level playing field so that your website can compete successfully.

On-Page SEO

In additional to technical SEO recommendations, our optimization process incudes on-page optimization which develops optimized headings, as well as content improvements and the development of a strong internal link profile.

Title & Meta Tag Optimization

One of the most important components of SEO, page titles are optimized as part of every local SEO campaign to help emphasize the importance of the keywords selected by the keyword research process.

Keyword Research

Proper keyword research is the most fundamental part of content optimization (different from technical SEO). We work closely with clients in order to develop the most appropriate keyword list for their business.

Local SEO campaigns differ from national and international ones in that they are required to be highly focused on delivering and converting local customers. There are two main components of local SEO services are:

  1. The proper completion and management of local business listings such as Google My Business.
  2. The On-site optimization based on carefully researched and selected keywords which should have obvious intent on part of the searcher.

National SEO Packages

Recommended for businesses targeting a national or international audience
Similar to the local SEO packages, these are SEO packages which are designed to target a national audience. However, they are better suited for more competitive keywords, and those which do not have geographic limitations. The importance of campaign customization cannot be overstated. Lack of customization in SEO campaigns is one of the main reasosn why most SEO clients end up with lackluster results. With this in mind, we start with one of these packages as a foundation, and customize our approach for each client.

National Essential

  • Up to 30 Keywords
  • Up to 10 Web Pages
  • Quarterly Ranking Report
  • Bi-Yearly Link Outreach Campaign

National Advanced

  • Up to 50 Keywords
  • Up to 20 Web Pages
  • Monthly Ranking Report
  • Quarterly Link Outreach Campaign

National Premium

  • Up to 100 Keywords
  • Up to 30 Pages
  • Monthly Ranking Report
  • Monthly Link Outreach Campaign
  • Conversion Optimization

All National SEO Packages Include

Technical SEO Audit

The technical SEO audit is a comprehensive review of the technical aspects of a website which can impact the ability of a website to compete in search engine result pages. The technical SEO is a fundamental part of the search engine optimization campaign.

Ranking Reports

Two types of ranking reports are generated for each SEO campaign, the baseline report which establishes the starting point of the project, followed by monthly ranking reports which track the incremental ranking improvements of the website.

Content Writing

Comprehensive content editing and content writing is included in every SEO campaign. The importance of high quality and useful content cannot be overstated. We work with clients to plan and generate the most appropriate type of content for their website.

Conversion Tracking

Whether it is existing traffic or new traffic generated through SEO efforts, it is important to understand how website visitors behave and which ones convert. This data, gathered through analytics software will help improve conversions.

Analytics Installation

Traffic analytics is another vital component of website traffic monitoring and search engine optimization efforts. If not present we will set up a new account for your website, and install the analytics tracking code.

Competitive Analysis

We will study and research the top competitors in your category, as well as secondary players in order to understand the competitive landscape of your particular SEO challenge, and develop our approach based on our findings.

Advanced On-Page SEO

The on-page optimization will include a deep analysis of the existing content, and HTML structure, which will then inform the technical as well as content and internal link profile optimization.

Title & Meta Tag Optimization

Titles and description meta tags of all pages selected for optimization will be reviewed and rewritten as necessary. The development of new titles will be based on initial site rankings and the keywords selected for the SEO campaign.

Keyword Research

A vital component of the SEO process, we work closely with clients to understand their business and uncover keyword opportunities beyond the obvious. This approach helps to not only generate early success, but conversion stability.

Schema Markup

For certain industries, and when necessary, we will research and implement the proper schema markup. Schema is a data markup tagging mechanism developed by a consortium of search engines to help them better understand complicated data.

Blog Posting

If a blog is present, we will work with clients to develop ideas and blog content on an ongoing basis, directly supporting the search engine optimization efforts through content optimization and internal linking.

Content Review

As new non-SEO content is generated by the client, we will review all such content and advise on improvements and also contribute with text optimization and internal linking recommendations.

SEO Audit Packages

Recommended for businesses which have internal resources for implementation or simply require a website health assessment
The One-Time SEO service is best suited for local or national businesses which simply want to ensure that their website meets search engine guidelines, and provides search engine spiders and algorithms the best opportunity to understand what the site is about. Even though these campaigns include a keyword component, they are designed to address the overall health of the site as opposed to attempt the ranking improvement of specific keywords. This type of service is the most suitable for package offerings; however, even in this case website owners can benefit from having a customized approach, as their website might require particular attention in certain areas which is different than other competitors.

Essential SEO Audit

  • Up to 30 Keywords
  • Keyword Research & Recommendations
  • Essential On-Page Optimization
  • Baseline Ranking Report
  • Google Analytics Installation
  • Essential Link Analysis

Advanced SEO Audit

  • Up to 50 Keywords
  • Keyword Research & Recommendations
  • Advanced On-Page Optimization
  • Baseline Ranking Report
  • Content Development
  • Conversion Tracking Implementation
  • Comprehensive Link Analysis

Premium SEO Audit

  • Up to 100 Keywords
  • Keyword Research & Recommendations
  • Advanced On-Page Optimization
  • Baseline Ranking Report
  • Content Development
  • Conversion Tracking Implementation
  • 90 Day Ranking Report
  • Comprehensive Link Analysis
  • Competitive Link Analysis

The above SEO packages are provided for guidance. If you decide to get in touch with WiSEO, we will work on developing a custom solution specific to your needs. Our goal is to create affordability through successful SEO, and not just cheap pricing. When an SEO campaign is designed with attainable goals, and realistic pricing, it can start producing a positive return on investment in a reasonable amount of time, at which point the campaign can be expanded to take advantage of the well-laid foundation. If you are looking for a long-term partnership, get in touch with us, and we will start a conversation to guide you in the right direction, and provide you with a custom SEO proposal.

These packages are basic examples of what an SEO package for a small- or medium-sized business may include; however, for the most effective form of SEO, customized solutions are highly recommended. If you have a smaller budget we can refer you to other SEO companies and consultants with whom we have a long-standing relationship.

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